about Impress

In 2012, Impress changed the way people wear press-ons with a revolutionary no-glue application—meaning stylish nails could truly be effortless. Today, we're making it even better with upgraded nail fit, improved comfort, and more ways to make every mani your own. Fast, easy, effortless. 

made for every moment 

At Impress, we believe there’s a nail for every moment. That’s why we’re always innovating to create effortless press-on nails with a comfortable fit & strong wear, in a variety of styles that fit every part of your life.